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« The Case for Burning Incense on Memorial Day | Main | Butterflies of the Perfume Garden »

May 27, 2008

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chayaruchama

Well, girl, I'm relieved to see what you think.

Intellectually, I believe that I can appreciate all the various reasons, rationales, artistic gobbledygook, etc.

Do I want to wear it ?
Hell, no.
I'm drowning in Ambroxan, and not in a good way, either.

If I want to die in someone's armpit [ and perhaps, I do !],please let it be a real one, and not patently artificial....

scent signals

chaya, you bottomlined it - would i want to wear it? um, no!

is that ambroxan that made my skin stink like decay? omg.

yes, an armpit - the right armpit - is fine, but not this.

the whole time i kept thinking, what were they thinking - why would they do this - and even, is he trying to sink the company? i was that puzzled by it.

and i know it's silly but i am annoyed by how the juice doesn't fit the bottle! colors like that deserve something more appealing. and i'm not even a bottle person.

perfumeshrine

Interesting to read!

I think indeed they're going for other markets (certainly not the French!) who are appreciating more airy scents, lighter and thinner and that JCE is doing his take on several things he left on the table as ideas: the cool pepper from Poivre Samarkande, the sparse vetiver/minerals from Terre d'Hermes, the subtle florals from Kelly Caleche, the herbal bitterness of Mediteranee...
Not that that is helpful: indeed it is the least "complete perfume" from the Jardin trio.

And I agree very much that his main advantage (that he is so very vocal, articulate and eager to explain to the press) is working itself against him in this case: had the fragrance been presented without the Kerala story it would have fared better.

BTW, the fragrance is indeed positioned on the men's side on Osmoz as a woody-aromatic. But of course!
(not so in the Hermes boutique though, but those are known for highlighting the latest)

scent signals

hmmm, well he could've left those on the table as far as i'm concerned.

yes, i saw that osmoz had it listed as masculine while hermès positions it as unisex. i think osmoz is closer to the truth on this, even though i'm not a big fan of "sexing" fragrances. this just reads like a guy's scent. which guy i'm not sure...

if i reframe it as a vetiver, and not a "jardin" scent, i have an easier time appreciating it.

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